Appearing on Britain’s Britain’s Got Talent, the 47 year old virgin from Scotland scored a huge hit with her rendition of “I dreamed a dream” from Les Miserables. Her performance landed her praise and standing ovations from the judges and audience. Even simon cowell gushed over the cat loving, single, bushy eye-browed sporting Scot.
Just how big is she?
With well over 15 millions youtube views since late April 11th, Boyle is virtually an overnight internet hit, ala Tay Zonday and William Hung. She’s made virtually every front page online from Yahoo.com to perezhilton.com. Websites devoted to Susan are springing up all over the web. There’s even a fanclub site (www.susan-boyle.com) registered shortly after her video hit the net that already has thousands of registered fans.
Twitter was all…well atwitter over her as well. According to http://tweetstats.com, Susan boyle has become the most twittered phrase the last day and a half. She’s been making her rounds on other networks as well. Facebook already has several groups devoted to her and even a wikipedia article touting her as “The woman who shut up Simon Cowell”.
Google has 3 million pages indexed so far referencing Susan’s performance. One thing is for sure, she makes one hell of a case study for a video going viral. How much of her popularity has come directly from youtube? How much from news sites like Yahoo, MSN or CNN? How much from Twitter or Facebook?
Look for extensive analysis in the future of how she exploded in popularity around the net and how much of a factor social networks like Twitter, Facebook and Myspace played into her success.
Tags: social media, twitter, viral