SEO for Lawyers: The Way You Should Choose Your Keywords

SEO for Lawyers: The Way You Should Choose Your Keywords

SEO for Lawyers: The Way You Should Choose Your Keywords


Free Online Articles Directory





Why Submit Articles?
Top Authors
Top Articles
FAQ
AB Answers

Publish Article

0 && $.browser.msie ) {
var ie_version = parseInt($.browser.version);
if(ie_version Hello Guest
Login


Login via


Register
Hello
My Home
Sign Out

Email

Password


Remember me?
Lost Password?

Home Page > Internet > SEO > SEO for Lawyers: The Way You Should Choose Your Keywords

SEO for Lawyers: The Way You Should Choose Your Keywords

Edit Article |

Posted: Nov 18, 2010 |

Share

]]>

Lawyers have understood the importance of having a good looking website that well describes their practice areas. But having a website is not enough if users can not find it while searching with relevant term (terms that relates/describes your law business).  The implied meaning of ‘web presence’ is a website that makes its presence felt to search engine as well as the human searchers. For that lawyers need to optimize their websites for top search engines, such as Google and Bing.

However, it is not expected from a lawyer who has a very busy schedule will himself take up the search engine optimization tasks. But knowing the basics of SEO would definitely help.  

The first and most important step to successful SEO for Lawyers is choosing your keywords properly. Choosing the right and effective keywords for your law firm marketing is necessary. Keywords are the terms that indicate search engines what you want your website to rank for. So, it sets up a strong platform on which your law firm marketing campaign can grow online.  

For a small business like law firms targeting the local market with place name in the beginning/end of the keyword/key phrase will be a wise decision initially. For example, Miami personal injury lawyer or personal injury lawyer Miami ensures highly targeted traffic.  Such keywords not only focus your practice areas but also point out the region where your business is physically located.  If your law firm has branches located in multiple cities in the state of Florida, such as Orlando, Plantation, or others then you can choose keywords as –
•    Orlando personal injury lawyer
•    Plantation personal injury lawyer

The above keywords will target the visitors from the respective cities and nearby areas only. If you want it on a larger scale you can increase your area with Florida criminal lawyer and so on as your business grow.

Another point is being specific on your practice areas. That is, letting people know where you specialize. For instance, there are several specializations of personal injury law practice. Some attorneys focus on medical malpractice while some specialize on accident injury or workplace injury. So, when you use the term ‘personal injury’ the scope might get bigger than using more descriptive ones like accident injury lawyer, workplace injury lawyer or medical malpractice lawyers but the descriptive ones promises higher conversion rate.

But again, you can not just rely on long tail keywords only since they do not ensure good ROI. Long tail or descriptive keywords are not popular search terms. So, prepare your final keywords list as a mixture of popular 2 words to 3-words key phrases along with some specific location based long tail keywords to increase effectiveness.

Retrieved from “http://www.articlesbase.com/seo-articles/seo-for-lawyers-the-way-you-should-choose-your-keywords-3690211.html

(ArticlesBase SC #3690211)

Liked this article? Click here to publish it on your website or blog, it’s free and easy!

Evan Jose
About the Author:

This article is conceptualized and written by Evan Jose, a law firm SEO analyst in Florida. For more on SEO for attorneys he recommends you to visit http://www.softzlawyerseo.com.

]]>

Questions and Answers

Ask our experts your SEO related questions here…200 Characters left

I have been looking to open a bank account in panama and i have been reading that the best way is to go through a law firm located in panama. Is this a good idea. Also is panama legal a reputable firm
How many law firms are there in the uk ?
How many law firms are there in the us ?

Rate this Article

1
2
3
4
5

vote(s)
0 vote(s)

Feedback
RSS
Print
Email
Re-Publish

Source:  http://www.articlesbase.com/seo-articles/seo-for-lawyers-the-way-you-should-choose-your-keywords-3690211.html

Article Tags:
seo for lawyers, seo for attorneys, lawyer marketing, law firm seolawyers have understood the importance of having a good looking website that well describes their practice areas but

Related Videos

Latest SEO Articles
More from Evan Jose


Learn what to Optimize on your Site for Better SEO

Website Grader allows you to see the many aspects that relate to the SEO of your website. Use this tool to see some of your potential weeknesses and learn how to improve your website.

Find more great sites like this: http://www.internetriot.com (03:12)


Website Redesign Strategy and Implementation

Kate van Ravenhorst, and Account Manager at Apogee Search speaks about the best website redesign practices and the reason to pursuit this strategy. (03:08)


How to Create a Website Traffic Funnel to Generate Leads

Learn how to leverage ‘Authority’ sites to improve your search engine ranking and increase targeted website traffic for FREE!
Free Traffic Tips! only at:
http://www.OnlineSellingDomination.com/ebook
End the guesswork and follow a proven online marketing system!
[+] Includes all resources & instructions (incl. a free landing page template for lead capture!)
(03:00)


SEO Tips – Using Targeted Links & Metadata

SEO Get Ranked well in Google & Yahoo! with good targeted linkbacks.
This video explains the basics in SEO or Search Engine optimization..
With some minor website code changes you can place top in Google, Yahoo and MSN!
Link backs are key in getting great search engine placement.
They lend credibility to your website and will move you through the rank (05:45)


How to Optimize Your Website for Higher Google Ranking

Learn how to optimize your website for higher ranking in Google, Yahoo! and MSN, as told by the top ranked SEO Expert in Google.com. (12:48)

Steven Johnson Total Traffic Annihilation Scam?

Steven Johnson will be the author and founder of total traffic annihilation and several other products of fantastic reputation. You may even know some of those products online which includes product sales letter creator and many other people that do help people attain what they’re trying to find.

By:
Sanford Carsonl

Internet>
SEOl
Dec 25, 2010

Build Your Website Quality Backlinks Naturally

The best SEO effect could be obtained with a proper backlink building. A backlink from authority site will provide a significant influence on your website ranking.

By:
john mazel

Internet>
SEOl
Dec 25, 2010

How to Get Free Backlinks and SEO Analysis Report for Free

It is the never ending game all of us play with SEO (search engine optimization). Backlinks. Now you already know that you need backlinks to improve your ranking in the search engines. Whether it be Yahoo, Bing or the almighty Google, your link popularity is what counts. So the question here is how to get FREE backlinks. Especially high PR links.

By:
jeanpaull

Internet>
SEOl
Dec 24, 2010

SEOMastersDojo Torrent Rapidshare – SEOMasters Dojo Review & Bonus

SEO Masters Dojo teaches you SEO and create traffic to your website. Many folks ask if this is a personal computer software. To say this bluntly, this is not an autopilot software. Really should you require an autopilot software that can promise you to make “thousands” of dollars and traffic, you will have to appear elsewhere.

By:
Alice Periklyl

Internet>
SEOl
Dec 24, 2010

Are Blogs Comments An Ineffective SEO Method

Do you often comment on blogs and feel that it is a good SEO strategy? If that’s the case, then you might have to think again because blog commenting alone will now allow you to reap the desired results. In today’s time everyone wants to have a blog and for marketers blog commenting is one of the best tools to enhance their search engine marketing.

By:
SEOResearchDesk atConvonixl

Internet>
SEOl
Dec 24, 2010

Search Engine Optimization Steps for Web Sites

Every web site owner wishes to bring his site pages on top of Google and Yahoo. Listing on the top is not an impossible dream provided that the web owner chooses the right keywords for his site accurately. Choosing the right keywords is a sort of search engine optimization.

By:
youssef edwardl

Internet>
SEOl
Dec 24, 2010

SEO beyond Instant Part 2

Your search engine marketing is crucial to the success of your website, however these days you must have noticed that most of the SEO experts are going against the new Google instant as they feel it is going to kill SEO. You have to understand that the techniques used for SEO are guided by the need of conversion and not by the search engines. If you are offering great content to the visitors of your website, then you would definitely be able to get enhanced traffic on the site.

By:
SEOResearchDesk atConvonixl

Internet>
SEOl
Dec 24, 2010

SEO beyond Instant Part 1

You must have heard about Google Instant which gives you more refined search option. However it has not been received well by the SEO community as people like you still want to understand the effects of this new feature by Google. Do you really want to know the effects of Google Instant on search engine optimization?

By:
SEOResearchDesk atConvonixl

Internet>
SEOl
Dec 24, 2010

SEO for Lawyers: The Way You Should Choose Your Keywords

In the age of marketing having a website is not enough for a lawyer. To create a strong web presence SEO for lawyers is a must.

By:
Evan Josel

Internet>
SEOl
Nov 18, 2010

Understanding the Appellate Process

Filing an appeal and taking it forward requires legal knowledge and expertise. If you want a review of the trial court decision, talk to an appellate attorney to deal with the case.

By:
Evan Josel

Law>
Criminall
Nov 16, 2010

Understanding the stages of the mesothelioma lawsuit

The adverse effects of asbestos may result in malignancy. If you, or a loved one, are a victim, you need to file a lawsuit for damage recovery.

By:
Evan Josel
Lawl
Nov 12, 2010

Submit

Your Articles Here
It’s Free and easy

Sign Up Today

Author Navigation

My Home
Publish Article
View/Edit Articles
View/Edit Q&A
Edit your Account
Manage Authors
Statistics Page
Personal RSS Builder

My Home
Edit your Account
Update Profile
View/Edit Q&A
Publish Article
Author Box


Evan Jose has 3 articles online

Contact Author

Subscribe to RSS

Print article

Send to friend

Re-Publish article

Articles Categories
All Categories

Advertising
Arts & Entertainment
Automotive
Beauty
Business
Careers
Computers
Education
Finance
Food and Beverage
Health
Hobbies
Home and Family
Home Improvement
Internet
Law
Marketing
News and Society
Relationships
Self Improvement
Shopping
Spirituality
Sports and Fitness
Technology
Travel
Writing

Internet

Affiliate Programs
Audio
Blogging
Domain Names
ECommerce
Email
Forums
Internet Marketing
Link Popularity
Newsletters
RSS
SEM
SEO
SMO
Spam
Video
Web Design
Web Hosting

]]>

Need Help?
Contact Us
FAQ
Submit Articles
Editorial Guidelines
Blog

Site Links
Recent Articles
Top Authors
Top Articles
Find Articles
Site Map

Webmasters
RSS Builder
RSS
Link to Us

Business Info
Advertising

Use of this web site constitutes acceptance of the Terms Of Use and Privacy Policy | User published content is licensed under a Creative Commons License.
Copyright © 2005-2010 Free Articles by ArticlesBase.com, All rights reserved.

This article is conceptualized and written by Evan Jose, a law firm SEO analyst in Florida. For more on SEO for attorneys he recommends you to visit http://www.softzlawyerseo.com.

view more about our orlando seo services here.

Tags: , , ,

Comments are closed.