Posts Tagged ‘Design’

Lastest Orlando Web Design News

Thursday, February 10th, 2011

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The Dos And Don’ts Of Trade Show Exhibit Design

Wednesday, February 9th, 2011
orlando web design
by saffirahweb

The Dos And Don’ts Of Trade Show Exhibit Design

The Dos And Don’ts Of Trade Show Exhibit Design

When deciding to host a trade show stand at an industry exhibition, one must spend a lot of time thinking about the design of the display. No matter if your company is planning on designing its own graphics or if you are a designer looking to break into exhibit design, there are certain rules you will need to follow. Primarily, it is important to get across the marketing message quickly through bold, attention-grabbing graphics. Show attendees are not going to be spending a lot of time observing each booth, so their attention needs to be captured immediately.

Simple Graphics Are The Key

Don’t rely on previously designed print ads or brochures to use in a trade show exhibit. These often contain too much extraneous text and are not designed with large proportions in mind. Trade event graphics are much larger than other pieces. Of course, you can use elements from this literature, but edit them so that the images are larger, headlines are concise, and verbal content is short and easily read.

Do keep things simple. When designing trade show stand graphics, you must get across three things: who you are, what you do, and why a potential client should choose your company’s products or services. Not only this, but you must communicate these three things in only a few seconds. Think about billboards along the highway. They are designed to be read by cars going by at upwards of 55 miles per hour. Trade event attendees are like these cars, speeding by uninteresting booths at record speed. Design with size and a short attention span in mind.

Be Careful With Graphic Size

Don’t find images for your trade show exhibit by surfing the internet and saving images from websites (unless they are stock photography websites). Images optimized for web usage are usually at a low resolution, meaning that while they may look great on the computer, they won’t print very clearly. Dpi is the industry standard for resolution, referring to dots per inch. Web images are often only at 72 dpi. To get a high quality print, you will need images to be at least 200 dpi, and even higher for large-format graphics.

Do see a proof of your design in its final size. This way, you can assess the impact of the size of your trade show exhibit graphics and catch any problems with image resolution.

Hire The Experts

Don’t use a standard desktop printer to print your display graphics. Home office printers are great for word processing documents and even smaller color pictures, but you need professional printing capabilities to handle larger designs for a trade show exhibit.

Do make use of professional printers and other skilled workers in the design field. They are trained in this sort of work and will be able to provide advice on everything from exhibit design to color choices to printing options.

Because trade show stand graphics are an integral part of your exhibit, it is crucial to follow these tips for greater success at trade events.

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Lastest Orlando Web Design News

Wednesday, February 9th, 2011

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Internet Retailer 2010 Web Design and Usability Conference iPod Raffle – Your Daily Concept

Tuesday, February 8th, 2011

Remember the iPod Raffle from IRC Orlando (Internet Retailer 2010 Web Design and Usability Conference)? 120 Entered; 2 Lucky Winners were Chosen
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Orlando Web Design

Monday, February 7th, 2011

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Orlando Web Design | Graphic Design | Search Engine Optimization

Sunday, February 6th, 2011

www.twothink.com, If you are in the market looking for a web team that will not leave you or are not interested in your goals, then congradulations you have found us. There is a lot of companies out there that say that they know web design, graphic design or search engine optimization, however this is not the the case. Just because someone has graduated from school with a degree in a field doesn’t mean that they know how to handle clients, manage workflow and deliver on the goals that a company is wanting to see. The advantage with us is that we have been here for a while in this field. We all come from backgrounds in our specialized niches. This group at TwoThink is a collaberation of the best of all aspects. We have case studies, past clients you can contact and are not running our office out of a spare bedroom. We have not only read the books on our subjects, but have also wrote books on our subjects for others. If you really want to see what we are all about and what we are capable of please do yourself the favor and critic our website for yourself and see what we are able to do. We have designed websites from everything from small companies to companies that own theme parks and others that are for famous sports athletes. Feel free to contact us at anytime during the week and we will be more than happy to go over your current goals for your website and give you an honest evaluation of what is possible. Hope to hear from you soon, Your Orlando web design firm – TwoThink

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LATEST Orlando Web Design News

Sunday, February 6th, 2011

orlando web design
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Ecommerce Websites Design Winning Strategies

Saturday, February 5th, 2011
orlando web design
by saffirahweb

Ecommerce Websites Design Winning Strategies

Ecommerce Websites Design Winning Strategies

The number of ecommerce websites that are into buying and selling of consumer products or services has risen in past few years, making it necessary for aggressive promotion of one’s company online via internet marketing and other techniques. It is possible to divert higher number of web traffic to your ecommerce website by using effective SEM and SEO tactics. But in order to convert the visitors into loyal customers of your company, right kind of ecommerce strategies needs to be applied. Here in online market the greatest tool to make visitors customers is providing them enough encouragement to make a purchase and keep them happy with your products and services so that they keep coming back to buy things from your website.

People always go for ecommerce websites that have easy-to-follow instructions and smooth layout that facilitates them to reach their target product in lesser time. Your main page or home page should have all necessary items and information that help a customer start the buying process, for instance search box, special offers, payment and shipping options, browsing by category, etc.

Get the required data of the target customers and sign them up for the email listings in automatic manner. You can ask simple and normal details of customers like their- name, residence address, birth date, contact number, email address, etc. These details can be used in future for sending these people latest offerings or updates about your company through emails, posts, sms, or by calling them.

Your target customers should be able to set-up their RSS feeds on your website so that they receive information about every new products or changes happening on your ecommerce site. Greetings or special offers to customers on their birthday or anniversary can be send so to increase selling on those days. Special promotional offers can be given to top customers or new buyers.

To lure in the visitors and make them customers, you can offer them additional gifts or coupons as a promotional tool. Giving discounts or gifts is way to attract visitors and they get encouragement to re-visit you ecommerce site and give you more business.

Rewarding the customers if purchase has been made beyond a certain limit of amount is also a good promotional tool to boost up the sales. Point system can be introduced where every purchase made by the customer adds to his/her points. After certain amount of points gets accumulated some free gift or discount can be given.

Therefore no matter how attractive and good products you offer on you ecommerce website, certain promotional tools needs to be used.

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Lastest Orlando Web Design News

Saturday, February 5th, 2011

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Orlando Web Design Portfolio Video

Friday, February 4th, 2011

imoria.com – Orlando web design portfolio by IMORIA

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